Jamba Juice is going to partner with Disney for the first time, to help promote "Disney's Planes" with limited edition collectible cups.The cups, featuring the film's characters Dusty, Ripslinger and El Chupacabra, will be available with the purchase of a Jamba Kids smoothie, according to a press release by the companies.
"Both Disney and Jamba Juice understand the challenges faced by parents regarding their family's health and are deeply committed to bringing awareness and solutions for better kids' nutrition," Julie S. Washington, senior vice president and chief brand officer, Jamba Juice Company, said in the release.
Disney was the first major media company in 2006 to adopt a healthy eating program, working with brands that encourage nutritious, minimally-processed whole foods vital to supporting the health and well-being of kids, parents and families.
"Disney's Planes" is due out in theaters Aug. 9, 2013.
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